Uncover What’s Wrong with Your Web Site and Fix It !
Now you can have your own expert to advise you on how to improve your site, exactly where to make the changes and be on-hand to offer help when ever you need it !
The improvements that will raise your profits !
The navigation links that are killing your sales
Why your web pages don't rank in the Top 10
Why your words attract the wrong visitors
Why your marketing message sucks
Will your site make you a living
To Web Site Owners
Let’s face it, most website business owners want more visitors. And they want more sales and more subscribers. But unfortunately, very few site owners know exactly what to do to get them.
There’s a Big Problem with this Picture
And it's this ...
FREE search engine traffic in any niche is limited :
It’s limited by the number of searchers
It’s limited by the number of competing web pages
It’s limited by how your website is designed and built
1. The free visitors available on a topic depends on the number of people looking for that topic with a search engine. You have NO control over the total free traffic available
2. The number of competitors after the same traffic depends on the number of other web pages on the same topic. You have NO control over the number of competitors
3. The free traffic available on your topic that your site will get depends on how your website has been designed and built. You ONLY control how your site is designed and built
Think about it ... As a site owner you have NO control over 2 out of 3 things affecting the FREE traffic your site will get on ANY topic !
Let me ask you this as a site owner If you have no control over the free traffic available and no control over your competitors, how much control do you have over what you can control - your finished website ?
The chances are your website was designed and built by someone else or relies on a content management system (CMS).
If you had it built by a website design firm, you did so in the safe and certain knowledge they know what they are doing - right !
After all, the sites they built look really nice and yours looks really nice too and they did it for a good price, what more could you want ?
A good looking site is not guaranteed to perform good
You mean you don't have a performance guarantee with your website !
When using a site builder, web design software or Content Management System, you assume that system knows how to build a website properly.
If site owners build the site themselves, most know less than needed for the site to be ...
a) Successful with search engines for enough visitor traffic
b) Successful in turning visitors into buyers /subscribers
Am I saying that my websites are the best they can be, of course not. I know how difficult it is to critique your own website. That's a good reason for seeking a 2nd opinion from an experienced professional.
We have several quizzes on this site and another site designed to test the takers knowledge about their website and determine how well their site is optimized for search engines.
Other quizzes score how well their site is optimized for people or if they know what to do to increase sales.
Of the people who have taken these quizzes:
85% failed to know enough about getting their site to perform better for visitors or increase sales
92% failed to know enough about how to improve their site for search engines to gain more free traffic
To Recap ... As a website owner you have NO control over 2 out of 3 things affecting the success of your website.
And we don’t stop there ... The ONE thing a site owner can control - Web Site Design - few control that and very few know how to make a site perform better.
It’s no wonder 99.99% of small to medium sized business websites fail within the first 3 years to live up to the owners expectations.
Putting up a website is easy, getting the right visitor traffic to it and converting those visitors into buyers or subscribers is hard, and it’s getting harder every day.
If you’re a website owner without enough visitors or not turning enough visitors into buyers or subscribers what choices do you have ?
Get a firm to improve your site for more visitors or buyers ?
Learn to improve your site to get more visitors or buyers ?
Pay for site visitor traffic and hope it turns into more buyers ?
It’s sheer lunacy to ask your existing website designer to improve your site without you having the knowledge or backup to independently check the results, or check what they say.
It’s crazy because if you don’t know enough about site design for search engines or how to improve your site conversion, how will you know if what they do and charge you for is going to help at all ?
Improving your site for yourself is great if you have the desire, the knowledge, the skills and the time, but do you ?
Paying for traffic is fine, if you have the funds and and it’s cost effective in producing sales. But do you find out if it’s cost effective before you spend the money or afterwards ?
The Answer is Amazingly Simple
They will advise you if what you're being told is correct or not.
Well, yes we do consider ourselves experts.
After all we have been doing website design for search engines, search engine optimization and conversion rate improvement long before many of these terms were in common use.
A Very Comprehensive Report "Thanks for providing the very comprehensive report. I'll take my time going through it attending to the points you've raised."
"Thank you for providing this service and for giving me insight into my website."
Best wishes Santari Green The Transformationalist www.newvisionaries.net
Would you buy a 2nd-hand car knowing nothing about cars, or would you take someone with you (an independent expert) to give you advice before buying ?
Would you investment your money in a venture without consulting an independent financial advisor or an accountant ?
Would you use a website design company, a web designer or SEO firm for tasks on your website without independently checking how the sites they have done are performing 6 months after they finished ?
Regrettably, the answer to this question is almost always YES !
Clients may give glowing testimonials on a site just after it's completed.
The question is, will they say the same in 12 months time when they are still getting very few visitors, few sales and the site is not doing as well as they expected ?
With SEO firms, are the tasks guaranteed, are the links they built to a clients site of any real value and is the client still happy after 12 months ?
If you can’t determine or judge the answers to these questions, you need to find someone who can. To independently check the firm you intend to use and has the expertise and experience to know when someone is not telling you the whole truth.
When you use an independent advisor, find one that’s really independent, not one that's going to slag off the competition so you will use them instead.
An independent advisor will save you lots of time and money
Because they steer you in the right direction and help you avoid a lot of costly mistakes. With an independent advisor you are much more likely to succeed with your website and your web business.
When You Could Use an Independent Advisor
Before using a web design firm to create your new website
Before using a web design firm to redesign your website
Before using an SEO firm to optimize an existing website
During tasks by a web design or SEO firm on your website
After tasks are completed by a web design or SEO firm
I'm not suggesting you use an independent advisor at all stages, before during and after tasks on your site, that’s something you must decide.
In an ideal situation you should definitely use an independent advisor before choosing a web design company or SEO firm.
They will save you a lot of money, time and disappointment and help you avoid making a bad choice.
The questions a web design or SEO company asks (or doesn’t ask) about your requirements can tell you a lot about them.
Knowing the right probing questions to ask and judging the answers they give can be even more telling.
If you have already chosen a web designer or SEO firm you should definitely consider using an independent advisor to evaluate tasks they intend to do, or evaluate tasks after they have completed them.
The reports from your advisor you can use to challenge the company over their claims or confirm they have done the tasks satisfactorily and for which you are paying them. You could also withhold part of the payment to the company until the advisor provides their report.
To benefit from an expert evaluation of your website or expert advice on your choice of a web design company or SEO firm just