Tony's Thing on the Web

Have you ever been lured by the promise of tons of traffic from software programs that create 100’s and 1000’s of web pages at the push of a button ?

Programs like Directory Generator, Smart Pages, Traffic Hurricane, Traffic Equalizer and the latest to hit the scene Traffic Booster.

But do they really work and if they're so good, do the promoters of such products actually use them on their own web sites ?

Some people who caught the early boat on programs that create these mammoth directory sites full of meaningless links to pages with no real content of any value, have been reporting good Adsense revenues.

After all what else is there to do when you’re a visitor that’s been lured to one of these sites only to find there’s nothing there, you might as well click on an Adsense Ad. Those visitors that don't click on an Ad are just frustrated, angry and blame the search engine for serving up a bad result.

Many search engines would rather such sites didn't exist and a few are taking steps to make sure they don't, at least not in the results they serve up.

The latest intelligence reports from the last Google shakeout, code name Jagger, suggest that many of these push button sites are being discovered and eliminated from Google’s index.

Google has not got them all, but surely there days are numbered if Google gets its way and it usually does. As well as Google detecting these sites automatically by any footprint they have, it's also employing people to search for these sites manually and have people report such sites directly to Google.

The big issue I've always had with these traffic generator programs is where's the evidence they work, other than a slick sales page that tries to convince you they do.

So do you buy one of these programs to get more traffic or let your site slowly die whilst you're trying. Do you buy and try, or do you pass them by.

It's a case of Do or Die.

Take Traffic Booster one of the latest in a line of similar programs was launched in September 2005 going by when the site domain for this product was first registered. The domain is registered for 1 year so can be regarded as a throw away site, not expected to be around for very long.

The sales page for Traffic Booster boasts:

Learn How I Use This Revolutionary Software To Consistently Average Over 15,000 Visitors To My Websites Per Day - Using Only FREE Search Engine Traffic From Google, Yahoo, And MSN!"

P.S. - I forgot to mention to you that TrafficBooster Professional was a project that we started because we needed an advanced search engine optimization tool of our own with Outstanding Benefits that would help us "STEAL" The TOP 10 Rankings against our competition.

We was in a dilemma if we should make public such a Powerful tool. So TrafficBooster Professional Finally designed with every webmaster in mind. But we had to pay the "price". Even our competitors is using it now against us !!!

Obviously English is not the first language of who ever wrote this sale page, perhaps George Karamesinis, the promoter of this product. With 57 mentions on Google.com, mainly all from affiliates for his product one cannot say George is well known, at least not to Google.

But the big question for me is does this product get used on any site owned by George Karamesinis ?

He say’s it does on the sales page, but if that’s true what site is it ?

The promotional web site does not appear to use Traffic booster or if it does its Alexa Ranking (the amount of traffic it gets) does not show high levels of traffic. The Alexa 3 month average is 1,482,167, so it’s not in the top 100,000 sites for traffic.
Now Alexa can be wrong of course.

The lower the Alexa number the better the ranking, so a site with a ranking of 15,000 would be getting a lot more traffic than one with a ranking of 1,500,000 which is where this product site is ranked.

A video on the site that demo’s the use of the product uses a site at www.free-keywords.com. But that site has only an under construction graphic on the main index page and has an equally poor 3 month average Alexa Ranking at 1,475,770.

Digging below the surface on this demo site I did find that Traffic Booster is installed on the site, but buried where one would not easily find it.

So to judge by Alexa, neither the product site, nor the demo site for this product are getting high levels of traffic. So, this is not a good advert for the effectiveness of Traffic Booster. The demo site which has been around longer than the product domain also has a short 1 year term, due to expire in Mar 2006.

From my short investigation of Traffic Booster, there is no evidence it can get the results claimed or even if the promoter uses his own product. If he does there was no sign of a Traffic Boost to the product or demo sites.

So what does this all say about Traffic Booster. It’s not effectively used on two of George’s sites, the product site or the demo site and the traffic to both sites according to Alexa is poor.

Just to be sure, I sent an email to George Karamesinis, the promoter of Traffic Booster, asking if he could provide the domain of any site of his that uses this product. I’m still awaiting a reply.

Getting more traffic is not the only answer
Many web site owners obsess over getting more and more traffic, in the belief that more traffic equates to more sales or more sign-ups, or whatever visitor action they are expecting. What they don't seem to realize is that chasing after ever more traffic is very often NOT cost effective.

What is more cost effective, is doing more with the traffic you already get. By that I mean turning more visitors into buyers or leads. The process for getting more from your existing traffic is frequently referred to as conversion rate improvement or landing page optimization.

You can learn more about this process at web page optimization to increase conversion rate and landing page optimization guaranteed to increase sales

Tony Simpson
web site optimisation
Making Your Web Site Work for You