Ad Splitter Software - Or is it ?
This week I came across Easy Ad Splitter that enables split-testing different Adsense Ad formats on your web pages, but you may not get what you expect.
The product is being sold in various forms, with and without resale rights formats and re-branding rights. So, you might find it being marketed by different people under different names at anything from $7 to, well you name it.
I should however warn you, if you are expecting a script like an Adsense Tracker that runs on your web site you will be sadly disappointed. The "software," if you can describe it as that, is quite simple.
The software installs on your PC and you provide it with two sets of Google Adsense Code for the Ad formats you want to test. Let’s say you want to test one Ad with black text and another Ad with grey text.
You copy and paste the two different Adsense Code blocks into the "software" and it adds a simple javascript function to the page code. Once added to your web page the javascript rotates one block of Adsense code for the other each time the page is loaded.
I will save you buying Easy Adsense Splitter, here is the javascript code it adds to your normal Google Adsense code, it’s a simple random rotation function.
Here’s the javascript:
<script type="text/javascript">
var random_number = Math.random();
if (random_number < .5){
//your first ad unit code goes here
} else {
//your second ad unit code goes here
}</script>
<script type="text/javascript"
src="http://pagead2.googlesyndication.com/pagead/show_ads.js"></script>
To track the results of this you also need to setup different "channels" within your Google Adsense control panel for each Ad.
Also with this product is a pdf document called "Three Little Tricks" that gives tips on boosting your Adsense income by using different Ad placement techniques.
To anyone well versed in Google Ad placement on web pages there are no new revelations – so I suggest you save your money.
So is Easy Ad Splitter - "software ?" – well you judge for yourself.
Tony Simpson
website design optimisation
Making Your Website Work for You