eBook Collection
Advertising
41 Great Ads and What Made Them Great
A collection of classical Ads from some of the greatest names in Advertising. Study the Headlines and learn from the Ad Copy what made them great. They may be old but some of the same rules apply as much to Online as Offline Advertising (64 pages - PDF).
Download 41 Great Ads PDF in Zip Format (5.5MB) Advertising and Marketing on the Internet
The Federal Trade Commission Official Guide to trading on the Internet (16 pages - PDF)
Download the FTC Guide PDF in Zip Format (0.86MB) Classified List
Learn about the places to put your tiny Classified Ads on the Internet (13 pages - PDF)
Download the Classified List PDF in Zip Format (0.08MB) Weight Loss Advertising
The Federal Trade Commission Report on the Trends in Weight Loss Advertising. Investigations into the false and misleading claims made by advertisers for weight loss products and supplements. (60 pages - PDF)
Download the Weight Loss Advertising Report PDF in Zip Format (1.35MB)
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